LIMITED AVAILABILITY 
Please book early to avoid disappointment - 2010 and 2011 Masterclasses both sold out!

PRE-CONFERENCE

A pre-conference Masterclass will take place providing a fully interactive and expert understanding of the fundamentals of airport city development.

Masterclass Leader
Professor John D. Kasarda, Director, Kenan Institute of Private Enterprise, University of North Carolina

Masterclass Speaker
Stephen Appold, Senior Research Associate, Kenan Insitute of Private Enterprise, University of North Carolina

In-depth Learning Opportunity

The airport city model is fast becoming the way forward for many airports and their nearby communities. Participants will receive state-of-the-art knowledge and strategic guidelines for planning, designing, financing and developing a successful airport city. Airport managers and concessionaires, investors and developers, consultants and planners, as well as government and business leaders will be exposed to the latest issues and trends in airport city and aerotropolis evolution, along with the challenges
and opportunities they offer.

Topics include:

• Understanding the airport city and aerotropolis model
• Best cases worldwide
• Critical success factors
• Physical and spatial layouts
• Key commercial components
• Basic planning principles
• Architecture and facility design
• Financing commercial developments
• Attracting investors, tenants and users
• Maximising non-aeronautical revenues
• Marketing and branding
• Governance and local community relations
• Meeting sustainability challenges

Textbooks: Aerotropolis: The Way We'll Live Next
by Professor John D. Kasarda and Greg Lindsay (New York: Farrar, Strauss and Giroux, 2011) and Global Airport Cities, contributing editor Professor John D. Kasarda (London: Insight Media, 2010)