Airport Strategy and Marketing Limited (ASM), a UBM Aviation business, announced today the introduction of their cargo consultancy, offering cargo route studies, expert analysis of market assessments, implementation plans and access to key decision makers in the cargo industry.

ASM is recognised globally as the leading consultancy specialising in route development, airport marketing, market analysis and forecasting, with a proven track record of delivering increased passenger routes. This  move into the cargo sector provides an added value to ASM's customers established in both passenger and cargo aviation.

"Our clients are finding that they need to be more competitive and savvy than ever to gain new routes and grow their business. We've expanded our expertise, resources and contacts to provide our clients with the best knowledge and tools available with a reach into both cargo and passenger services," said Tony Griffin,
vice president and Commercial Director, ASM.

As part of UBM Aviation, ASM is now equipped with data and product portfolio from OAG Cargo, another UBM Aviation businesses. The combined assets of two UBM Aviation businesses allow the consultancy to offer airports increased opportunities to expand their air cargo service networks and develop services to new destinations.

"Bringing profitable new business to an airport has never been easy and in today's environment it is even more challenging. We're combining the strengths of two core UBM Aviation brands to help companies meet those challenges. We provide all-encompassing consultancy service with the most comprehensive cargo
data, tools and knowledge," said Dirk de Rooij, executive vice president, OAG Cargo.